000 02350aam a2200265 4500
001 vtls000138174
003 MTX
008 120303s2011 enka b a001 0 eng c
020 _a9781405191906 (hardback)
020 _a9781405191890 (paperback)
039 9 _a201208300647
_bVLOAD
_c201203271505
_dcatupat
_y201203031450
_zacqjnat
050 4 _aHD58.8
_bL4934 2011
082 0 0 _a658.4
100 1 _aLewis, Laurie K.
_9214305
245 1 0 _aOrganizational change :
_bcreating change through strategic communication /
_cLaurie K. Lewis.
260 _aChichester, West Sussex ;
_aMalden, Mass. :
_bWiley-Blackwell,
_c2011.
300 _axii, 299 p. :
_bill. ;
_c23 cm.
490 0 _aFoundations in communication theory ;
_v2.
504 _aIncludes bibliographical references and index.
505 8 _aMachine generated contents note: Intro. -- 1. Defining Organizational Change. -- 2. Process of Communication During Change. -- 3. A Stakeholder Communication Model of Change. -- 4. Outcomes of Change Processes. -- 5. Communication Approaches and Strategies. -- 6. Power and Resistance. -- 7. Antecedents to Strategies, Assessments, and Interactions. -- 8. Stakeholder Interactions: Storying and Framing. -- 9. Applying the Model in Practice.
520 _a"What is organizational change and how it can be brought about? Organizational Change integrates major empirical, theoretical and conceptual approaches to implementating communication in organizational settings. Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation. Written for both undergraduate and graduate students, the book fills in an important piece of the applied communication puzzle as it relates to organizations. In addition to giving a bold and comprehensive overview of communication research and ideas on change and those who bring it about, each chapter is illustrated with student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation. "-- Provided by publisher.
650 0 _aOrganizational change.
650 0 _aCommunication in organizations.
942 _c1
999 _c123993
_d123993