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Management & business research / Mark Easterby-Smith, Richard Thorpe, Paul R. Jackson, Lena J. Jaspersen.

By: Easterby-Smith, Mark, author.
Contributor(s): Thorpe, Richard, author. | Jackson, Paul R., author. | Jaspersen, Lena J., author.
Call number: HD30.4 E27 2018 Material type: TextTextPublisher: London ; Thousand Oaks, California : SAGE, 2018Edition: 6th Edition.Description: xxi, 440 pages : illustrations ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781526446954 (pbk. & interactive ebk (IEB)) ; 9781526424808 (pbk.) ; 9781526424792 (hbk.)Other title: Management and business research.Subject(s): Management -- Research | Organizational behavior | Operations researchDDC classification: 650.072 Summary: The Sixth Edition continues to give students a comprehensive overview of what is needed to carry-out successful and effective research, with practical hands-on guidance on how to conduct a dissertation project or research thesis, in business and management. New to This Edition: Complimentary fully integrated interactive eBook version. Coverage of online data collection, netnography, big data and data visualization. Research philosophy in chapter 3 is further supported and enhanced by an author video overview available online and a pull out at the back of the book that gives a useful visual representation of each key component of the research process using a tree as a metaphor. Annotated further reading recommendations. An important new feature is the "Research in Action" textboxes, which consist of engaging accounts of real-world research experiences from academics, practitioners and students. Examples include measuring the impact of development programmes on Chinese rural communities, and qualitative data being used to measure the experiences of UK taxi drivers. Each contributor has also given a practical 'stop tip' for doing research successfully.
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Item type Location Location Call number Copy number Barcode Status Date due
10000 General Book General Book ODI General Collection
ODI General Collection HD30.4 E27 2018 (Browse shelf) 1 1000527397 Available

Includes bibliographical references and index.

The Sixth Edition continues to give students a comprehensive overview of what is needed to carry-out successful and effective research, with practical hands-on guidance on how to conduct a dissertation project or research thesis, in business and management. New to This Edition: Complimentary fully integrated interactive eBook version. Coverage of online data collection, netnography, big data and data visualization. Research philosophy in chapter 3 is further supported and enhanced by an author video overview available online and a pull out at the back of the book that gives a useful visual representation of each key component of the research process using a tree as a metaphor. Annotated further reading recommendations. An important new feature is the "Research in Action" textboxes, which consist of engaging accounts of real-world research experiences from academics, practitioners and students. Examples include measuring the impact of development programmes on Chinese rural communities, and qualitative data being used to measure the experiences of UK taxi drivers. Each contributor has also given a practical 'stop tip' for doing research successfully.

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