Destination brands : managing place reputation / edited by Nigel Morgan, Annette Pritchard and Roger Pride. - 3rd ed. - Amsterdam : Butterworth-Heinemann, c2011. - xiii, 370 p. : ill. ; 24 cm.

Includes bibliographical references and index.

9780080969305 (pbk.) ;


Advertising--Tourism.
Tourism--Marketing.

G155.A1 D47 2011

Pritchard, Annette. Pride, Roger. Morgan, Nigel.
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